Links Inner Guru

Market Size:

• Half of the U.S population are millennials or younger
• NY Times piece, millennials speak to their desire to connect
• Marketwatch article talks about millennial women searching for connection
• Statista study, spiritual book purchasing is at an all-time high,
• Book Ad Report shows that inspirational books make $720 million/year.
• Markinblog reports that, “Adult non-fiction revenue has grown an amazing 22.8% in the last five years..."
• Statusofwomendata reports, "millennial women report they experience about 4.9 days per month experiencing poor mental health."
• American Psychological Association reports, 37% of Gen Z and 35% of Millennials report working with a mental health professional.
• Yoga Alliance shares,over 100,000 women have their yoga teacher training. 
• Blogger Hermina Dhra writes, the self-help audiobook market [was] valued at $769 million in 2018.